Creative / Art Direction / Production

About

Learn more about Oscar Masood, a seasoned creative professional with over 15 years of experience in digital content, eCommerce, shopper marketing, and brand development. Discover his passion for innovative strategies, collaborative leadership, and delivering impactful, multi-channel campaigns across sport, wellness, fashion, and lifestyle sectors.

About

Oscar Masood

With 15 years of experience shaping brands in health, beauty, retail, andpremium markets, I specialise in crafting bold, thoughtful ideas that resonatewith audiences. From digital campaigns to impactful real-world experiences, mywork is rooted in creating connections that matter.

Take a look at my work.

 

Experience

I’ve led large-scale initiatives and social-first activations, blending creative instinct with strategic precision to deliver campaigns that captivate and perform. My expertise spans PR, experiential, e-commerce, social media (organic and paid), OOH, and TVCs, ensuring every brand I work with tells a cohesive and compelling story across platforms